Brief: Develop the brand identity, website, marketing materials, merchandise collection, characters, and other brand elements for successful YouTube Channel Sideserf Cake Studio.
Role: Creative direction, brand identity design, character design + animation, website design, packaging design, email flow design + copywriting, graphic design, apparel design, production design, product naming, pricing strategy, giphy creation and more.
Role: Creative direction, brand identity design, character design + animation, website design, packaging design, email flow design + copywriting, graphic design, apparel design, production design, product naming, pricing strategy, giphy creation and more.
